for brands.
Curious to launch an influencer campaign but not really sure where to start? As an experienced media buyer for brands like SKIMS and PrizePicks, I can help you devise a test campaign to achieve your goals and stay within your budget. Are you an agency with a particular audience you’d like to target or content creator you’d like to work with?
I’ll reach out to my network on your behalf, securing commitments from high-performing creators at industry standard rates, advising on best-fit talent matches and sharing relevant details with you every step of the way. When you work with me, I will provide:
Consultation services to discuss your needs, goals, budget and potential strategies for your influencer campaign
Contract/IO creation and/or review to verify industry standard terms
Network and talent evaluation and outreach to locate the best creators for your campaign, per your specific goals
Analysis of campaign performance and advice on where to reinvest and which audiences to target for growth
Negotiation to receive the most competitive rates to ensure ROAS
“I've worked with Erin for many years, starting back in our podcast days until her recent years as a YouTube and influencer campaign manager. Not only is she wonderful to work with, she's always been incredibly organized and on top of her work and is very knowledgeable in YouTube and the Influencer space after years of experience. She's also a known favorite amongst the creators she's managed. If you're a creator, a brand or a marketing agency, I would recommend working with Erin if you want to partner with someone who is diligent, communicates well and prioritizes her relationships with professionalism and dedication. She's a true industry professional!”
Melissa Espinal
Influencer Marketing Professional with 7+ years’ experience
